Modernity is technology, is the way of life, and is all about connecting the world into one community. With technology, distances are being removed, barriers are being lifted and people are able to connect to other people around the world. In the IT world, connectivity is the key to moving out into the global village of information and business, and an opportunity for widening the social arena and opening new windows to the world around us.

The IT world is the playground for the new generation holding the reins of future-power leading the world to a modern technology environment. With this in mind, HP has tried to bridge the gap where it matters, in the areas of work, play, home and entertainment, and has come up with ëglobal personal systemí products revolutionising the way of life by achieving breakthrough in next-generation of ëtouch-basedí PCs, crossing the frontier of a billion-colour LED and has introduced eleven new notebooks. And this is where modern technology meets human needs and enters in all spheres of life, office, home, play and pleasure.

The world is changing and changing fast, the manner of doing office-work or entertainment at home ñ the culture has taken a new name with a different meaning then what cultures were described as. In todayís world it is IT and accessibility through computers - desktops and notebooks. In this environment, the newly designed products are touching the technology-enabled horizon in providing the best that there can be. The new HP Touch-Smart All-In-One, a new generation of touch-enabled PCs that brings digital entertainment to life through a natural user interface are the state-of the-art products - where swipe of a finger lets people engage with photos, music, video, games, the Internet, television, family calendars and much more.

Today the market of next-generation personal systems in Europe, the Middle East and Africa has reached a point where demand for these products is increasing day by day. The economic horizon in developing and emerging countries have is expanding and thus the newest technology products are making inroads in all walks of life. The new slogan seems to be, 'making the computer personal againî and this is the driving force behind 'thinking and actingî in product designing and customer concerns.

The new HP 'Touch-Smart' where natural interface is activated by the tap or stroke of a finger to perform a number of functions including display of photos and music collections in tiles or like a fan for fast access. By a simple touch, photos can be enhanced and uploaded and videos can be captured and posted to social-networking sites in a flash ñ without the use of a keyboard. This is what may be described as touch-sensitive and high-definition product ñ ready to revolutionise functions, performance, production and delivery.

The very meaning of the phrase, 'dream come trueî is the billion- colour delivery (64 times the colours available on mainstream LCD displays) changing artists, animators and designers concept of machine- ability - and for that matter their own, where colours that could have only developed in dreams or 'in imagination, come live to tell a story of 'everything is possibleî only when determination starts to chase a dream. This is demonstrated in HP's Voodoo brand where rich technology, innovation in the ultra-light, ultra-mobile, 0.70 inches thin and weighing less than 3.4 pounds is a showcase of ultra-mobility and thermal engineering in a tiny, sophisticated carbon-fiber chassis is the envy of all the latest technology in the market.

It is the 'touch-feel-go' concept that has taken these machine on a new platform of convenience where ëoperationí has become so simple that thatís the phrase 'child's playî has turned into reality; in fact, result of 25 years of HP touch-technology's research and development programme that has resulted in ëahead of its time' products.

Computers and notebooks and mobile phones are, in a way, household items without which no home can be considered complete. HP has also made its mark in introducing HP Ipaq ëbusiness messengerí mobile phone that is a powerful 3G smartphone offering maximum productivity with advanced mobile email, phone, and built in GPS navigation with multiple connectivity option, tri-band UMTS/ high speed HDDPA 7.2 Mbps and quad-band GSM/ GPRS/ EDGE, WiFi and Bluetooth also having the capability to operate latest Microsoft Windows.